Tuesday, May 11, 2010
Bar-Code Technology that Reduces Medication Errors, Misleading Tobacco Ads Named Best/Worst Prevention Ideas of the Week
Posted by Partnership for Prevention at 10:58 AMThe use of bar-code verification technology to decrease medication errors in hospitals was named the “Best Prevention Idea of the Week,” while misleading tobacco ads aimed at South Asian women was named the “Worst Prevention Idea of the Week."
The “Best/Worst” awards are announced each week in “Prevention Matters,” the blog of Partnership for Prevention. Nominees are submitted by Partnership staff as well as the general public, and are voted on by the staff. Partnership for Prevention is a nonpartisan organization of business, nonprofit and government leaders who are working to make evidence-based disease prevention and health promotion a national priority. More information is available at http://www.prevent.org/.
BEST
Bar-Code Technology Reduces Medication Errors in Hospitals
WORST
Tobacco firms take aim at Bangladeshi, Asian women
Bangladeshi chest doctor Kazi Saifuddin Bennoor has seen many misleading cigarette advertisements, but the one that suggested smoking could make childbirth easier plumbed new depths. Advertisements telling smokers they are smarter, more energetic and better lovers than their non-smoking counterparts are a familiar sight across Bangladesh — something unimaginable in most other countries. The promotion is being linked to an alarming rise in tobacco use in the impoverished South Asian country, particularly among women and the young — a trend repeated across many developing countries, anti-tobacco groups say.
Labels: best/worst, hospital, medication errors, smoking, tobacco